TỔNG QUAN TÀI LIỆU NGHIÊN CỨU CÁC YẾU TỐ ẢNH HƯỞNG ĐẾN Ý ĐỊNH QUAY TRỞ LẠI ĐIỂM ĐẾN CỦA KHÁCH DU LỊCH
Tập 133 Số 5D (2024), Nghiên cứu
Tập 133 Số 5D (2024)

TỔNG QUAN TÀI LIỆU NGHIÊN CỨU CÁC YẾU TỐ ẢNH HƯỞNG ĐẾN Ý ĐỊNH QUAY TRỞ LẠI ĐIỂM ĐẾN CỦA KHÁCH DU LỊCH

Nghiên cứu
https://doi.org/10.26459/hueunijed.v133i5D.7569
Đã xuất bản 2024-12-31
Nguyễn Ngọc Tâm
Trường Du lịch, Đại học Huế, 22 Lâm Hoằng, Huế, Việt Nam
Võ Thị Ngọc Thúy
Trường Đại học Hoa Sen, 8 Nguyễn Văn Tráng, Quận 1, TP. Hồ Chí Minh, Việt Nam
Lê Văn Hòa
Trường Du lịch, Đại học Huế, 22 Lâm Hoằng, Huế, Việt Nam
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Từ khóa

destination image
bibliometric analysis
tourist-resident interaction
memorable tourism experience
revisit intention hình ảnh điểm đến
phân tích trắc lượng thư mục
tương tác giữa khách du lịch với cư dân
trải nghiệm du lịch đáng nhớ
ý định quay lại điểm đến

Tóm tắt

Bài báo sử dụng phương pháp phân tích trắc lượng thư mục, tổng quan tài liệu có hệ thống và phần mềm VOSviewer để đánh giá hiện trạng và xu hướng phát triển các nghiên cứu về mối quan hệ giữa hình ảnh điểm đến, trải nghiệm du lịch đáng nhớ, tương tác khách du lịch với cư dân ảnh hưởng đến ý định quay trở lại điểm đến. Nghiên cứu dựa trên 250 bài báo từ dữ liệu Scopus, giai đoạn 2010–2024, kết quả được trình bày qua bảng số liệu và hình ảnh trực quan chỉ ra sự gia tăng đáng kể về số lượng ấn phẩm liên quan đến lĩnh vực cho thấy sự quan tâm ngày càng tăng trong việc tìm hiểu các tương tác đa dạng giữa khách du lịch và điểm đến. Malaysia là quốc gia có số lượng nghiên cứu nhiều nhất về chủ đề. Thêm vào đó, phân tích nội dung cũng giúp phân biệt khái niệm trải nghiệm du lịch và trải nghiệm du lịch đáng nhớ, ngoài ra kết quả nêu bật các lý thuyết nền tảng, mô hình nghiên cứu phổ biến, mối quan hệ đã kiểm chứng, phương pháp và bối cảnh nghiên cứu. Từ đó, khái quát ưu điểm, hạn chế để xác định khoảng trống nghiên cứu cần giải quyết. Kết quả bài viết rất có ý nghĩa trong việc định hình hướng nghiên cứu tương lai.

https://doi.org/10.26459/hueunijed.v133i5D.7569
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