Vol. 133 No. 5B (2024)

Published June 28, 2024

https://doi.org/10.26459/hueunijed.v133i5B

Hue University Journal of Science: Economics and Development

Original Article

Nguyen Hong Quan, Nguyen Thuy Linh, Tong Bao Ngoc, Nguyen Duong Thuy Linh, Hoang Thi Minh Nguyet

05–26

Brand equity of e-newspapers in Vietnam: from brand satisfaction to brand loyalty

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Tran Thi Ngoc Lien

27–40

Shopping behavior of domestic tourists when visiting Hue regarding local specialties and souvenirs

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Nguyen Thi Minh Nghia, Tran Huu Tuan

41–58

Response strategy of Thua Thien Hue hotel businesses in crisis management: A case study of the COVID-19

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Vo Thi Ngan, Pham Dinh Khang

59–78

Factors influencing online booking decisions by tourists on Booking.com at 4-star hotels in Hue City

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Nguyen Ho Phuong Thao

79–98

The impact of CEO traits on firms' risk-taking: A case study of listed companies in Vietnam

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Do Thi Hong Can, Ho Thi Thuy Nga

99–112

A study on the unethical behavior of accountants in Vietnam

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Ho Thi Huong Lan

113–132

Students’ experience with higher education: A case study of the University of Economics, Hue University

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Ha Ngoc Long, Le Van Phuc, Truong Tan Quan, Do Song Huong, Nguyen Hoang, Thai Thi Van Anh

133–151

Influence factors on the intention to use technology for compliance with business process among employees at the Vietnam Joint Stock Commercial Bank for Industry and Trade branches in Thua Thien Hue

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Huynh Diep Tram Anh, Ha Nam Khanh Giao, Mai Le Quyen

153–173

Impact of technology attributes on tourists' smart tourism experience: a literature review

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Phung Thi Phuoc An, Le Thi Thao Ly, Ho Thi Thanh Uyen

175–191

Impact of continuous learning, system connections, and strategic leadership on knowledge sharing in organizations: Case study of tourism enterprises in the Quang Nam – Da Nang – Thua Thien Hue region

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